Gary Bacon

Swarm Reintroduces Gamification

A year ago, I wrote about Swarm, which was a new app by Foursquare. They split the checkin process out of the main app into its own dedicated app. A year ago they said,

Swarm is for people who want the fastest and easiest way to connect with their friends. Foursquare is for explorers who want to know about the best spots, and to share what they’ve found with others.

Recently, Swarm introduced a chat feature to be able to keep in touch with your friends. This does not appeal to me as I use text messages, Facebook chat, and Google Hangouts to keep in touch with my friends. Do I really need another platform? No.

Swarm was updated today to include an enhanced the “sticker game” and gave it a new tab.

Click or tap an image below to zoom:

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Part of Foursquare’s old appeal was that you could collect badges, they had sponsored badges, and mayorships. The competition with friends encouraged more checkins. Looks like they are bringing back mayorships too:

What’s next? You asked for mayorships, so we’ll be bringing them back soon. All your check-ins now will count towards them, so go out there and start conquering your neighborhood.

Personally I rarely use the Foursquare app now. I actually use the website itself more than the app for finding quick lunch spots near work. Checkins gave a reason to launch the app. Now that has been diverted to Swarm and I use that so much more.

Glad to see that they are listening to feedback and bringing back features that were missed.